We deliver tailored strategies and unmatched creative excellence, driving your brand to the forefront of its industry.
Client
Kick
Category
Streaming
Kick joined forces with our agency to expand its presence in the gaming and live streaming ecosystem through a strategic blend of influencer partnerships and high-impact eSports competitions. The project aimed to not only deliver impressive viewer numbers but also to create an immersive, high-energy experience that strengthened the connection between the platform and its audience. Our role covered the entire journey — from identifying and securing top-tier influencers aligned with Kick's brand values to designing tournament formats optimized for online audiences. We carefully integrated content hooks, interactive moments, and tailored narratives that would keep viewers engaged from the first minute to the last. Beyond the broadcasts themselves, we implemented coordinated pre-event hype campaigns, live social media coverage, and post-event content repurposing to maximize the lifespan and reach of each competition.
We produced and streamed large-scale eSports competitions with exceptional production quality and seamless integration of influencer-driven storytelling. The activation reached more than 70,000 concurrent viewers per transmission, while total view counts amassed millions across Kick and associated channels.
This strategy not only positioned Kick as a premium destination for competitive gaming content but also drove meaningful community growth, strengthened the brand's relevance within the gaming culture, and generated measurable spikes in engagement and platform activity. By combining creative storytelling, performance-focused media planning, and authentic influencer integration, the campaign delivered both immediate impact and long-term brand equity.
